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Personalized Video: Everything You Need to Know

Vidyard

And Marketing automation provider Act-On, found that personalizing its videos resulted in more recipients actually viewing the content. They’re a good fit for large email sends , like a thank you video sent to a list of conference attendees. ABM and Sales Running an ABM program?

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The Definitive List of Cyber Monday SaaS Deals

SendX

Plus you get a bonus of nearly $1,000 in premium training. ? Landingi is an easy, drag and drop landing page builder designed for business owners, marketing experts and agencies alike. Valid for Cyber Monday 35) Plugmatter - GDPR Bot?. Plugmatter GDPR Bot is an all in one GDPR / ePR compliance solution.

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Why a Single Source of Truth Is a Huge Deal

Full Circle Insights

At the 2020 Dreamforce conference, Salesforce CEO Marc Benioff rolled out Customer 360 Truth, announcing that the company had built a single source of truth into its platform. Marketing spend: Time to invest in people. How Successful B2B Marketing & Sales Teams Use Analytics to Drive Revenue.

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Why we care about email marketing: A marketer’s guide

Martech

Marketing automation. This technology explosion turned email marketing from a labor-intensive, spreadsheet-driven manual process into a nearly seamless production where most of the work goes into setting up processes that can run in the background. Account-based marketing. How do I focus on strategy over tactics?

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Want to thrive with martech and marketing operations? Check out these 75 amazing MarTech sessions

chiefmartech

Martech is marketing — at least an essential part of it. Next month in Boston, we’ll be hosting the latest and greatest MarTech conference , September 16-18 at the Hynes Convention Center. 21 sponsored sessions from leading marketing technology providers. 21 sponsored sessions from leading marketing technology providers.

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What is personalized marketing and how is it used today?

Martech

Collecting first-party consumer data with tools like customer data platforms (CDPs) can help marketers learn what their audience demands and develop solutions to fulfill those needs. Marketing automation. A great number of potential insights may be lost due to marketing team capacity issues or poor technological infrastructure.

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Three Ways to Prepare Your Marketing Team for the Next Global Disruption

Full Circle Insights

Thanks to the skills of scientists and medical professionals, we may be able to look back on the COVID-19 crisis and share our stories at a large gathering of family and friends — and talk it over with colleagues at a crowded business conference. Marketing spend: Time to invest in people. Martech spending is up, but what about ROI?