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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

Company leadership expects measurable results. They need solutions but have limited bandwidth and attention. They are also more likely to do business with a company that regularly produces up-to-date content. For B2B marketers on Twitter, the best days to tweet are Monday–Thursday; the best times are between 1 p.m.–3

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Here are the 7 Best Marketing Software Alternatives to HubSpot

BenchmarkONE

No one can deny that HubSpot is a great CRM and marketing solution for larger firms looking to have all of their tools in one place. The truth is that not all SMBs (small to mid-sized businesses) need an extensive automation platform. As an SMB you might not have the huge budget that enterprise businesses do.

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How ZoomInfo Supercharges Sales: A Step-by-Step Breakdown

Zoominfo

But despite the speed of innovation in sales tech, there are still large corporations and small startups alike whose main sources of information for targeting are Google, basic contact-scraping software, and LinkedIn Sales Navigator. What’s the difference? One asking to stop sending emails. The other asks what you’re offering.

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Why we care about AI in marketing

Martech

From AI-powered workflows to automated next best action features , AI is helping companies solve challenges specific to B2B. An AI marketing tool is software that leverages AI technology to automate decisions based on collected data. Some solutions offer draft content for emails or specific social media platforms, such as Twitter.

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Top 14 Social Media Management Tools for 2021

Oktopost

Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Integration with 3rd-party tools and solutions. Ease of use.

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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Growing SMBs are also 23% more likely to use email marketing software. These stats and other data from the Small and Medium Business Trends report make it clear: The right small business marketing tools can help your company move forward and grow. Read our free SMB Guide to Sales and Marketing Alignment.

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Top 10 Marketing Automation Software Platforms for 2020

Martech Advisor

Marketing automation software tools are defined as comprehensive platforms that enable marketers to execute, measure, and analyze all marketing efforts efficiently. A Grand View Research report also suggested that the global marketing automation software market is expected to reach $ 7.63 billion by 2025. billion by 2025.