Martech

FEBRUARY 6, 2024

Dig deeper: From efficiency to efficacy: 2024’s B2B marketing revolution From sprint to distance, from revenue to profit So, how does a company know when it’s time to shift gears and operate from a longer-term view? Your company must add customer marketing to its palette. Therefore, it takes, on average, 18 months to amortize the CoA.

COA 101

COA B2B Sales B2B Startups 101

Salesforce Marketing Cloud

AUGUST 17, 2022

As Covid moves squarely into an endemic phase and people continue to quit their jobs in record numbers, the conversation around working from home persists. In fact, 85% of workers prefer a hybrid work scenario. This is a reason companies should consider overall employee wellbeing — and hybrid work factors into that.

Paid Search Agency 98

Paid Search Agency Work Management COA Peer-to-peer 98

Salesforce Marketing Cloud

NOVEMBER 22, 2021

Loneliness and isolation have become growing workplace concerns as more people work remotely for at least part of the week. Thirty-six percent of Americans report feeling serious loneliness, and 65% of people who switched to remote work during the pandemic said they felt more disconnected from their coworkers. Go to Trailhead.

COA 98

COA Business Work Management Paid Search Agency 98

Salesforce Marketing Cloud

DECEMBER 14, 2021

But the recent pandemic has prompted executives at the highest levels to consider how leading with empathy can be a primary tool for managing a team. However, it takes time to create sea change in management styles. Be easier on yourself, show vulnerability, and model a work-life balance. Laszlo Bock , Human Resources guru.

COA 98

COA Thought Leadership Paid Search Agency Lead Ranking 98