Martech

FEBRUARY 6, 2024

The equally hard question for those of us in the rat race is, “How and when does the focus move from conversion and revenue to profitability?” There are two major vectors in determining your future path, each with two minor vectors: Vector 1: Cost of acquisition (CoA) What are you paying to acquire the customer and get the conversion?

COA 102

COA B2B Sales B2B Startups 102

Salesforce Marketing Cloud

AUGUST 17, 2022

As Covid moves squarely into an endemic phase and people continue to quit their jobs in record numbers, the conversation around working from home persists. ALEXA MEYER | CO-FOUNDER AND CEO OF COA. In addition, leaders need to get engaged in the conversation around mental health to help create a more open environment.

Paid Search Agency 98

Paid Search Agency Work Management COA Peer-to-peer 98

Salesforce Marketing Cloud

NOVEMBER 22, 2021

Normalize the conversation around loneliness. Before companies can implement tools or solutions for employees, she said, they need to normalize the conversation around feeling lonely. Yes, the conversation can begin from human resources or the C-suite to set a tone, but anyone can check in with coworkers without it being invasive.

COA 98

COA Business Work Management Paid Search Agency 98

Salesforce Marketing Cloud

DECEMBER 14, 2021

Human resources guru Laszlo Bock suggests , “Start every conversation with the simple question: ‘How are you? I worked with a founder who tended to set impossibly harsh standards for himself,” said Dr. Emily Anhalt, a psychologist and co-founder of Coa , a mental health start-up. I just want to check in on you.’

COA 98

COA Thought Leadership Paid Search Agency Lead Ranking 98