Marketing Insider Group

DECEMBER 10, 2020

Event Budget Management. Event Registration, Marketing, and Promotion. Event Experience. With these tools, you can easily calculate event ROI, and know where to make adjustments to actualize your goals. Event Registration, Marketing, and Promotion. Venue Sourcing and Selection.

Marketing Automation Services 331

Marketing Automation Services Marketing Management Planning Process 331

Golden Spiral

JANUARY 7, 2021

The COVID-19 pandemic shut the doors on hundreds of conferences and trade shows in 2020. Many events were postponed or canceled. In this article, we explore 20 ways virtual events were better than live for: The attendees. 32% of event organizers believe value can not be delivered in a virtual environment.

Co-Registration 62

Co-Registration Trade Show Conference Webcast 62

Paul Gillin

JUNE 24, 2010

Much of the money that B2B marketers have poured into direct mail campaigns, trade show exhibitions and trade print advertising for the last 50 years has questionable returns. This would show you, for example, that registration rates are twice as high from a newsletter as from a tweet. White paper.

ROI 50

ROI Paid Content Social Marketing Webcast 50