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5 Things Industrial Marketers Must Do to Attract Engineers and.

Industrial Marketing Today

AUGUST 20, 2010

Engineers are creatures of habit. For example, instead of writing “our valves are manufactured to world-class standards and continue to operate trouble free in the harshest of operating conditions,” simply state “Manufactured to ASME Code standards, designed to handle up to 300 psig and 415°F.”

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Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

JULY 24, 2008

As a quick follow-up to last weeks post about the change in newspaper readers habits my favorite research web site Emarketer.com posted this chart today which shows that more than a quarter of respondents to a recent survey said they are reading print newspapers less often. November 2007. October 2007. July 22, 2008. on poor numbers.

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B2B Marketing Zone

5 Things Industrial Marketers Must Do to Attract Engineers and.

Gene Carr's Patron Technology Blog

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