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January 2020 30/30: Two Major Updates and Other Fun Stuff to Kick Off the Roaring 20s

Conductor

Once again, it looks like Google is working hard to de-value questionably sourced information or user experiences built around clickbait in favor of information with a reliable and unimpeachable pedigree. The People Also Ask box doesn’t count as a dual listing, so you may have a result there and on the main SERP. See you in 30 days!

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Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

Duplicate content. + Black hat SEO tactics might get you to the top of the SERPs for a short period of time, but those results won’t last. Black hat tactics waste time and money while putting your entire site at risk of being de-indexed and/or blacklisted entirely. You don’t want to get de-indexed or blacklisted by Google !

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What Is A/B SEO Testing?

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Group A sees your standard page with a 150-word product description; Group B is redirected to a duplicate of the page with a 400-word product description. Let’s dive in. Get A Free Consultation.

SEO 104
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The Real Impact of Mobile-First Indexing & The Importance of Fraggles

Moz

For two years, Google honed and changed their messaging about Mobile-First Indexing, mostly de-emphasizing the risk that good, well-optimized, Responsive-Design sites would face. I'll also outline how Fraggles impact the Search Results Pages (SERPs), and why it fits with Google’s promotion of Progressive Web Apps. Let's dive in.

SERP 50