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How Data Security and Regulatory Compliance are Changing SEM

QuanticMind

Safe to say, consumer data has become a critical performance factor for digital and search engine marketing in recent years. Here are some insights into how you can navigate regulatory compliance in the world of SEM. So, how does it affect search engine marketing? Consider Google’s in-market audiences, for example.

SEM 40
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GDPR: Why It Matters & What We’re Doing

Sharpspring

To understand what this means for you, here’s a quick rundown on some key GDPR terms: Data Subjects – Web visitors, contacts, leads, and customers who are EU residents and whose information is stored in one of your databases. In this policy, we’ll detail what our responsibilities are to our customers and their data in terms of U.S.

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The Ultimate List of Email SPAM Trigger Words

Hubspot

Editor's Note: Spam filters have become much more sophisticated than the subject line triggers listed in this post. For a more up-to-date guide to email marketing, check out our free guide to creating email newsletters people actually read here. Will it even get to them, or will it trigger SPAM filters? Back off, SPAM filters!

CAN-SPAM 101
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The Ultimate List of Email SPAM Trigger Words

Hubspot

Writing the subject lines for your emails can be one of the most stressful steps of email marketing. Will it even get to them, or will it trigger SPAM filters? SPAM filters can be triggered for a variety of reasons, causing your email to skip recipients' inboxes and land straight in their SPAM box.