The Truth About the ROI of Online Video Ads, in 5 Charts
Contently
SEPTEMBER 20, 2016
So while it might be nice to brag that your Facebook video got a million views, those views still don’t tell you how many people remembered the ad or decided they wanted to buy your product. For instance, a brand may aim to get men looking at women’s cosmetic products during the holidays so they can purchase them as gifts.
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