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Account-Based Analytics: 8 Ways to Report Account-Based Marketing (ABM)

Valasys

Video Views: A study by HubSpot in 2018, deduced that prospects on a website give priority to videos on a page over content, to learn about a product or service. We, at Valasys Media, leverage tailored ABM campaigns to best suit the needs of our clients, to help them optimize their ROMI & overall revenue.

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Top 10 Email Marketing Tools & Why You Need Them

Valasys

Not only, the newsletters being sent to the inboxes of the customers are being specifically designed according to the areas of interest of the customers but the brands are also articulating emails for the customers to resonate with their specific stages in the buying cycles.

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5 Marketing Metrics that Matter to Your CEO

Hubspot

Marketing attributed revenue, ROMI - what is the actual dollar value, in revenue that marketing has contributed? marketing automation platform, or how long the buying cycle is. There are levers throughout the entire buying cycle that you can play with. Connect with HubSpot :

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

Furthermore, two independent studies by HubSpot unveil following statistics: 65% of the businesses acceded that driving traffic on their websites & generating quality leads were amongst their biggest marketing challenges. 74% of the companies stated that converting leads into customers was their top priority .

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Modern buyers research an innumerable number of times & specifically about their separate areas of concern, at each stage of their buying cycles before they make a final buying decision. Focus on Visual Content : According to a study by HubSpot, 80% of the marketers use visual assets in their social media marketing.

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How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

While, the online methodologies of research range from different social media channels such as Facebook, Twitter, Pinterest, Instagram & Reddit to name a few; several search engines primarily Google, Bing & Yahoo, are also used by the prospects to culminate the research phases of their buying cycles.