Inbox Insight

SEPTEMBER 10, 2021

This is where next level buyer insights really come into play…. How effectively can you identify real-time need along with the influential factors that shape your target buyers behavior? As leads progress along your buyer journey, content needs to be aligned with real-time need in order to: increase the relevancy.

Segmentation 98

Segmentation Ideal Customer Profiles B2B Marketing Planning 98

Inbox Insight

OCTOBER 4, 2022

Content has the power to instantly capture and engage your audience’s attention and promote a consistent brand message in a variety of formats, across multiple channels. It’s no wonder content creation is a top priority for 80% of marketers , given that we spend an average of 6 hours 59 minutes consuming content every single day ( Forbes ).

Top of Funnel 94

Top of Funnel B2B Sales Multi-Channel B2B 94

Inbox Insight

JANUARY 5, 2023

It’s designed to generate leads, sell your solution and promote trust in your brand – presenting it as a thought leader and fostering brand loyalty. It’s a single channel approach. Demand gen is often seen as a single channel approach despite the fact that many demand generation channels exist: Content marketing.

Demand Generation 52

Demand Generation Demand Generation Agencies Top of Funnel Demand 52