Marketing Insider Group

FEBRUARY 1, 2021

To attract ideal leads to your business, you must place your customer’s needs, wants, and interests at the center of your sales and marketing campaigns. Quick Takeaways: Customer experience is a leading priority for modern businesses. Buyer intent data will help you learn “why” a lead is looking for a solution to their problem.

Buyer Intent 352

Buyer Intent Intent Work Management Marketing Management 352

Marketing Insider Group

JANUARY 31, 2022

In today’s crowded and increasingly digital marketing landscape, you need a strong content strategy in order to reach your audience. It helps the right customers find you at the right time and provides the best possible user experience once they’re on your website. Any company can publish content with fairly minimal effort.

Top of Funnel 277

Top of Funnel Examples Marketing & Strategy Paid Search Agency 277

Marketing Insider Group

JANUARY 19, 2021

Research Your Target Audience and Create Buyer Personas. One of the first steps to building a solid content marketing plan is researching your audience. Generate 100 marketing-qualified leads per month on average in Q2. Build a foundation of quality, authoritative content to rank higher on SERPs. Boost conversions.

Lead Ranking 363

Lead Ranking Content Marketing Planning Paid Search Agency 363

Marketing Insider Group

FEBRUARY 9, 2021

The proof is in the numbers: 91% of B2B marketers and 86% of B2C marketers use content marketing. 78% of CMOs consider custom content the future of marketing, and 90% of consumers find customized content helpful. What Content Marketing Results Do You Want? Let’s say you run a marketing agency.

Content Marketing 359

Content Marketing Planning Paid Search Agency Lead Ranking 359