Don’t Miss Buyer Intent Signals: Adopt AI for B2B Marketing
Aberdeen
JANUARY 28, 2019
In a Mintigo blog post , Chughtai explores the ubiquity of AI, the winning power of human + artificial intelligence, and the potential for B2B organizations to use data to drive revenue, particularly by using AI to decipher buyer intent signals. Lead scoring is crucial when determining which accounts to target.
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