B2B Marketing Traction

OCTOBER 18, 2010

There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page. The challenge with a SWOT analysis is being honest and open – transparent – about what is good and bad about your business.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

B2B Marketing Traction

OCTOBER 18, 2010

There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page. The challenge with a SWOT analysis is being honest and open – transparent – about what is good and bad about your business.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

Single Grain

FEBRUARY 22, 2024

Psychographic Information: Understand their interests, hobbies, values, and lifestyle via surveys, interviews with existing customers, and feedback forms. This can be identified through customer interviews, survey responses, and engagement with your brand’s content that addresses future-oriented topics. Google Analytics).

eCommerce 52

eCommerce Paid Content Tactics Tips 52

Hubspot

OCTOBER 26, 2015

and anyone who interacts with a business has a role in shaping the brand, which is why we've created a very short survey to see what HubSpot means to you. The familiar SWOT analysis can help, actually. When you do a SWOT analysis, you should involve everyone in your company, as well as some of your best (and worst -- yes, your worst!)

Paid Search Agency 28

Paid Search Agency SWOT Advertising Agencies Brand Identity 28

Directive Agency

MAY 9, 2017

Now it’s time to document the firmographics of your target market and build personas and psychographics of your audience for the entire organization. Based off of this info, we are able to build our content strategy, craft topics, and understand how to best reach each member of their buying team. SWOT Analysis.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85