Sharpspring

OCTOBER 20, 2020

When you’re budgeting your marketing spend and asking key decision-makers to invest in marketing campaigns, you must be prepared to demonstrate value. The need to prove the effectiveness of your proposed marketing tactics makes it critical to track, analyze and report digital marketing metrics.

CTR 59

CTR Eye-Tracking Marketing Automation Services Click Rate 59

SalesIntel

APRIL 28, 2022

A marketing campaign’s purpose is typically self-evident: you want to sell more items or services. This implies that you shouldn’t anticipate every marketing spend to result in a sale. Enhance Response Rates. Help You Make Data-Driven Market Expansion Plans. Personalize Content and Mapping.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Ideal Customer Profiles Paid Content 52

Valasys

FEBRUARY 25, 2020

The marketing teams using the D&B buyer intent report having achieved compelling results, which includes a 37% increase in the email open rates. D&B Buyer Intent adopts a personalized, precise & intelligent approach to enable B2B companies to identify & approach their buyers in the market.

Buyer Intent 40

Buyer Intent Intent Enterprise Management Lead Ranking 40

Marketing Insider Group

FEBRUARY 5, 2024

Martech) Digital marketing accounts for nearly 60% of marketing spending, as per the AMA’s 2021 CMO survey. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. Hive) The average click-to-open rate for all industries is 14.1%.

Paid Content 218

Paid Content Stats Marketing Budget Webinar Metrics 218

Engagio

OCTOBER 13, 2020

No marketing channel alone is effective enough to get your message through. response rate (according to InfoTrends), while account-based advertising has its own limitations: Average CTR of display ads is 0.1%. B2B match rates can be as low as 20%. Better results from marketing spend with better targeting.

Sales Management 126

Sales Management Ideal Customer Profiles Top of Funnel Multi-Touch Attribution 126

Engagio

OCTOBER 1, 2019

No marketing channel alone is effective enough to get your message through. response rate, while account-based advertising has its own limitations: Average CTR of display ads is 0.1%. B2B match rates can be as low as 20%. Reduction in spending on ineffective programs based on ROI analytics.

Sales Management 85

Sales Management Marketing Automation Services Marketing Automation Account Based Marketing 85

SocialPilot

JANUARY 16, 2024

Facebook has the largest share in the social media advertising market with 16%. In Q2 2023, the CTR for social media advertising stood at 1.36% , a jump from 1.2% billion users Instagram marketers spend 69% of their budget on influencer marketing on Instagram. in Q2 2023. in Q2 2023. times every day.

Social Media 113

Social Media Statistics Media Cost Per Thousand 113