Biznology

JULY 26, 2016

Be sure to read the two influencer-related articles that we read in preparation for the discussion: The Rising Cost of Influencer Marketing: How Much Is too Much? Also, check out my last two articles on the subject: Earned media influencer outreach is alive and well. He operates his consultancy at Gerris Corp.

PR 80

PR Web 2.0 Blogger Public Relations 80

Biznology

JANUARY 5, 2016

While earned media influencer outreach may well be as close to traditional PR as you can get online these days, short of calling journalists, my strategies and tactics care as much about spiders and bots as they do column inches and names spelled properly. He operates his consultancy at Gerris Corp. 76BrandFilms, a video studio.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Online Marketing Institute

MAY 26, 2010

Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. These can offer some of the best mileage and results of any marketing tool. Measuring your success isn’t too difficult, either when you ask: How many bloggers wrote about you?

Social Media 40

Social Media Advertising Channels Media Blogger 40

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? You spell the difference between quick hit message distribution mentality and deploying social media as a brand relationship building tool. Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. The reality is, there’s never been a level playing field. Fly more miles, get priority seating on an airline.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

SEPTEMBER 21, 2010

But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. Working on campaigns for several clients and its been a slow haul, especially for a new brand.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Single Grain

JULY 6, 2021

and a tech enthusiast who can use a variety of tools to support different campaigns. Innovation Catalyst – who never hesitates to experiment with new tools and ideas to create breakthrough products and supercharge profits. What are the tools you use to analyze your major competitors? The CMO of the 21st Century.

CMO 52

CMO Paid Content Paid Search Agency Work Management 52