Biznology

MARCH 20, 2018

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. What I do is a little different than the garden variety influencer outreach.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Biznology

MARCH 8, 2016

I stared my first blogger outreach agency back in 2006. Ten years on, the state of the union of blogger outreach is good for brands and agencies but great for the bloggers and online influencers. Tell anyone that you’re a blogger or a podcaster and you’ll know what I mean.

Blogger 80

Blogger Outreach Advertising Agencies Marketing Automation Services 80

Biznology

JULY 26, 2016

Back in January I had the honor of being a guest on Shel Holtz ‘s premier PR podcast, For Immediate Release. It must have gone well because I was back on a panel of PR professionals yesterday , joining Shel, Zeno Group EVP Frank Eliason , and Cision SVP Heidi Sullivan. So why aren’t PR people doing it yet?

PR 80

PR Web 2.0 Blogger Public Relations 80

Webbiquity

APRIL 21, 2016

Many marketing and business executives believe that the press release has become an outdated promotion tool. How active and effective is your team in terms of content marketing , social presence, influencer outreach, and media relations? For instance, recently Microsoft announced a new patent licensing agreement with GoPro Inc.

Press 100

Press Privacy Policies B2B Blogger 100

Convince & Convert

JUNE 12, 2013

These are conventional PR placements, but in this case, they’re about your content. Bloggers and Other Influencers Writing About Your Content. These aren’t traditional media but rather individual bloggers writing about your content. In the past there was a hard line between press, customers, bloggers, analysts, etc.,

Paid Content 152

Paid Content Promotion Media Paid Search Agency 152