Best of 2008 (So Far) - Web Marketing Research, Part 1
WebMarketCentral
SEPTEMBER 15, 2008
by iMedia Connection Sandeep Krishnamurthy , Professor of Marketing and E-Commerce at the University of Washington, paints a bleak picture of the future of PPC advertising—then gets blasted for it in the Comments by some fairly high-profile sources. Search marketing is also taking money away from other advertising and PR programs.
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