Content Standard

MARCH 20, 2017

Consider this scenario: You’re the VP of marketing for an SMB company that sells luxury goods online. Build your list organically, with appealing opt-in forms, product giveaways that require sign-ups, landing pages that promote fun newsletters with signing up—there are lots of approaches. You can do better.

Email Campaigns 46

Email Campaigns Campaigns Sales Genius SMB 46

DivvyHQ

AUGUST 7, 2018

For example, a startup or SMB that has one product and a narrow target audience may not have to dig too deep into segmentation outside of separating active customers from not-active customers. Step 1: Define and Segment Your Audiences. But you’re not them, are you? Here’s a simple exercise with a real life example.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Ad Building Work Management 40

TrustRadius Marketing

DECEMBER 4, 2019

Email marketing software is designed to send “batch and blast” emails with some segmentation, drip campaign, automation and analysis capabilities. Landing pages and forms Email management Triggered emails Dynamic web content Website visitor tracking Mobile Optimization SEO/PPC integration. Lead Management.

Marketing Automation Services 52

Marketing Automation Services Marketing Management Marketing Automation Software 52

Sharpspring

AUGUST 10, 2021

Email drips perform particularly well compared to single send blasts: you can expect an 80% higher open rate and 300% higher click-through rates. Dynamic content is a marketing automation tactic for small businesses that can take websites, landing pages and targeted ads to the next level, especially when used effectively and consistently.

Small Business Marketing 74

Small Business Marketing Marketing Automation Services Online Marketing Budget Programs 74

Hubspot

DECEMBER 11, 2013

SMB usage of Twitter for advertising and promotion has been on the rise in recent years and could be telling about the direction for the network in coming years. This year alone, there was a 22% increase of SMBs using the platform for such purposes. Landing Pages? Are you a marketer for a small- or medium-sized business?

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Sharpspring

OCTOBER 7, 2020

Email drips perform particularly well compared to single send blasts: you can expect an 80% higher open rate and 300% higher click-through rates. Dynamic content is a marketing automation tactic for small businesses that can take websites, landing pages and targeted ads to the next level, especially when used effectively and consistently.

Small Business Marketing 63

Small Business Marketing Marketing Automation Services Budget Programs Tools 63

Outgrow

FEBRUARY 2, 2024

Connor Jeffers: When I was a kid, I went to a waterpark and did the little surfing thing where it blasts water and you stand on it and I fell and my shorts blasted off. That was a blast. So they have landing pages, they have emails, they have contacts, they have list building, all very marketing-centric.

Work Management 52

Work Management CRM Enterprise Management Marketing Management 52