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Top 5 proven B2B Marketing Strategies for Business Growth

Valasys

Buyers like to have complete sovereignty in the methods they research about the potential solutions to their problems through specific products or services, engage with the pieces of content being delivered at various stages of their buying cycles & in ways they interact with the salespeople before they decide to close a business deal.

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Is Machine Learning the Future of Marketing? Experts Weigh in.

QuanticMind

Why do 97% of marketing influencers believe the future of digital marketing will involve human marketers working with machine learning-powered automation? Thought leaders in PPC, social and mobile marketing explain in this in-depth survey. Where is digital headed? Selected responses to the survey are below.

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9 Tools for Easy Competitive Website Analysis

Single Grain

Julian Castro once said: “We know that in our free market economy some will prosper more than others.” You need a great product, great distribution and great marketing – not to mention all the human elements like persistence, belief in the idea and hiring the right people. The question is: how do you come out on top?

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

This is a complete guide to finding and hiring a Director of Marketing for your business. In this article, you’ll learn everything you need to know about: The role of Director of Marketing. Typical duties of a Marketing Director. Plus plenty of tips from the other side: how to land a job as a Marketing Director.

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10 Tools to Easily Perform Competitive Website Analysis

Single Grain

Julian Castro once said: “We know that in our free market economy some will prosper more than others.” You need a great product, great distribution and great marketing – not to mention all the human elements like persistence, belief in the idea and hiring the right people. The question is: how do you come out on top?

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

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Shopify Navigation: Complete Optimization Guide (+ Tips from 18 CRO Experts)

Convert

Your navigation takes your site structure (something backend and technical) and turns it into a marketing (SEO impact) and customer experience (CX) lever. The Emergency Services Driver Concise and considered, these users know that making the right choice is critical for a good outcome. Don’t cram it with lots of links.