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Better Knowledge Transfer Improves Competitiveness and Growth

Vision Edge Marketing

According to a study by the Massachusetts Institute of Technology (MIT) , organizations that effectively transfer knowledge have higher levels of innovation and are more likely to achieve their business goals. SMEs bring specialized skills, external thinking to the conversation, and access to best practices and methodologies.

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Content Creation 101: Tips for Working With Reluctant Subject Matter Experts

Contently

Bandwidth constraints aren’t the only challenge you may face when working with SMEs. Sometimes the SME recognizes the value of content but doesn’t want to work with you on it. But since that’s your job, dear content person, we’ve crafted some tips to help you succeed at getting great content from SMEs.

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Content Community: The Key Roles and Responsibilities

nDash

Writer: Someone to write blog posts, web copy, case studies, whitepapers and other forms of content on a somewhat consistent basis. SME: Some to contribute expertise towards content, but who’s not necessarily writing anything themselves. 1 manager / editor / SME. For example: A Company of 5 People: . 1 distributor.

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What Types of Freelancers Do I Need for My Content Creation?

ClearVoice

As you scale your content production, hiring freelancers to inform and execute the tasks your team doesn’t have the bandwidth for means you’re able to reach more goals, generate better-qualified leads and close those lingering sales. Need case studies? Adding an SME to your content mix is always a good idea.

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6 Tips for Scaling Up Content Production without Sacrificing Quality

Single Grain

Expanding content means expanding your bandwidth first. Here are three models that work: Internal Brand Editors, Outsourced SME Copywriters. Consider contracting out content projects to Subject-Matter Expert (SME) copywriters. Internal Editor, Insourced from SME Leadership.