A Primer on Website Visitor ID and Smart Form Technology for Lead Generation
DECEMBER 18, 2011
There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. Sales people can be alerted immediately when activity occurs. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality.
Abandon Your Marketing Automation System!?
MARCH 22, 2009
In the early days it was used to sift through hundreds of new B2B leads per day to identify the valuable leads. Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. Unsubscribe handling is typically done via a generic page, rather than via branded page. If you use a basic form vendor, you have to manually map the fields, and put the form on a landing page yourself.
Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads
MARCH 13, 2011
Are you investing enough in Sales Research? Conversations Start The Process Of Sales ReadyContacts – Business Marketing And Sales Bestsellers Quiz How Good Data Turbo Charges Lead Generation: An Interview With Ardath Albee CEO of Marketing Interactions Inside Sales Tips – How To Improve Your Connect Rate Through Good Data Our Top 5 Most Challenging B2B Business Contacts To Locate – Can You Beat This?
Demandbase: A New Twist In The Lead Management Automation Market
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. Stuff to help sales management get the new guys/gals up to speed.