B2B Buying Cycle Sales Cycle Sales Qualified Opportunity 
Industrial Marketing Today
MAY 11, 2010
The top findings I got out of the release were: 47% of the sales professionals reported a slight increase in the size of their B2B pipelines this year as compared to last year. However, the sales cycles have also become longer, making it much harder to close deals. This one caught me by surprise.
Engagio
JANUARY 14, 2021
Success in Sales can only be achieved by first understanding the challenges we face in our industry. So what’s the new reality of Sales? 2020 was a particularly difficult year for our teams to push their accounts through a Sales cycle and hit the revenue goals they had in front of them. And we’re in good company.
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markempa
MARCH 2, 2017
Yet, it’s helpful to notice that all customer buying cycles fit into three distinct funnel stages. At this stage, you’re moving them from being a lead to a sales qualified opportunity. This is where the hand-off from marketing to sales takes place and where people ultimately make the buying decision.
Marketing Insider Group
JANUARY 9, 2024
Value is imperative in today’s B2B marketplace. This same practice needs to be considered for B2B lead generation strategies. Finding success with B2B lead nurturing in today’s market means profiling customers to identify the decision-maker. At this stage, you’re moving them from being a lead to a sales qualified opportunity.
Markempa
APRIL 30, 2019
In this post, I’m going to share how to apply lead nurturing to help advance leads through three stages of your demand generation funnel to get more sales qualified opportunities. Yet, it’s helpful to notice that all customer buying cycles fit into three distinct funnel stages. Let me explain.
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