Show Me the Numbers: Hard Data on Internet Use and Media Spend
Customer Experience Matrix
SEPTEMBER 3, 2009
Its most recent report shows that in the past year, time spent on “community” applications like Facebook and Myspace has more than doubled from 8.8% On the other hand, the Direct Marketing Association shows spending at $339 billion total in 2008 including $75.9 Where are marketers moving their budgets? of the total.
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