Remove Analysis Remove Cost per Lead Remove CRM Remove Lock-In
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8 B2B Digital Marketing Case Studies to Inspire You

Single Grain

Work With Us 1) Buzzvil – Mastered Focus on a Particular Ad Placement for Clients Buzzvil, the South Korean mobile advertising company, specializes in lock-screen advertising to grow revenue for its clients. Although Buzzvil offers a robust suite of ad placement services, it has found continued success with lock-screen ad technology.

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Measuring the ROI of Events

Allocadia

Set up a clear hierarchy of marketing campaigns and sub-campaigns in your CRM system. Marketing events (such as conferences, trade shows, etc.) are important to Marketing Operations practitioners. In fact, Marketing Operations can be a make-or-break factor in running a successful event. This can be a make-or-break factor for event success!

ROI 60
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Measuring the ROI of Events

Allocadia

Set up a clear hierarchy of marketing campaigns and sub-campaigns in your CRM system. As you begin tracking results, they’ll be captured in your CRM system. Even though it’s not always MOps folks who attend in person, they’re often intimately involved in the preparation, planning, execution and follow-up.

ROI 40
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Lead Generation Check list – Part 5: Treat your marketing database as a valued asset

markempa

This is the fifth installment in an eight-part series, the ‘Lead Generation Checklist.’ The goal of this series is to provide a checklist that will help organizations optimize their lead generation process. Track and manage inquiries and leads in a single database. Now for part 5. Treat them as future customers.