Brightedge
JULY 12, 2024
It’s been over a month since Google officially rolled out AI Overviews to broader users. The transition from SGE to AI Overviews yielding some interesting changes that we anticipated and tracked with BrightEdge Generative Parser™. This suggests that, for these industries, users were not finding the AI Overviews as helpful.
Top Rank Marketing
SEPTEMBER 11, 2024
At the same time, Reddit’s presence in the SERPs exploded , sparking debate about its usefulness and safety for users. Despite the initial excitement, AIO quickly came under fire for generating hallucinated answers. It’s possible to have your content cited in AIO, which is theoretically prime placement.
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Brightedge
JUNE 4, 2024
One week prior to this, based on our BrightEdge Generative Parser™ data , we correctly predicted that Google was getting ready to launch SGE at Google I/O. For SEOs and Digital Marketers looking to realize the opportunities that Generative AI Search offers, there are some important insights about what we could expect! This makes sense.
Brightedge
APRIL 29, 2024
AI Optimization (AIO) is becoming increasingly important — and for good reason. Traditional search augmented with Generative AI like Google’s Search Generative Experiences are now being tested outside of labs and are expected to impact 84% of search queries. The engine can render that itinerary just as it was asked.
Brightedge
JUNE 5, 2024
BrightEdge Generative Parser™ has been tracking SGE for nearly 8 months now, and we’ve logged our findings in our Ultimate Guide to SGE. The code base and many of the modules that power the AI remain the same, there are some attributes of AIO that have implications for marketers. So what can we say about how AIO is different?
Brightedge
NOVEMBER 21, 2024
Our BrightEdge Generative Parser™ has been tracking October and November’s shifts, shedding light on how marketers can prepare for the critical shopping period ahead. YouTube Citations Stabilize After a Surge After a massive spike in September, YouTube citations in AIOs have stabilized at 115-120% above their August baseline.
seo.co
FEBRUARY 14, 2022
While the traditional search involves users seeking information, browsing through a number of different sources, then finding that information on one of those sources, the Knowledge Graph aims to cut out the middle man, providing users with information immediately. Google’s search ranking algorithms are already ridiculously complex.
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