Remove Aggregators Remove B to B Remove Paid Content Remove Social Media
article thumbnail

Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. MySpace and Facebook sign real-time search deals with Google. Google Announces New Offerings in Real-Time, Mobile and Social Search. Here is our 2009 year in review.

article thumbnail

How to Calculate Social Marketing ROI

Paul Gillin

This is a draft of chapter 10 of Social Marketing to the Business Customer by Paul Gillin and Eric Schwartzman. This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. In fact, many of the most successful marketers aren’t that concerned with ROI at all.

ROI 50
article thumbnail

How to Leverage LinkedIn to Become an Industry Influencer

A Better Jones

And then we can focus on the content. A little bit about me, I've been running a lot of marketing for John and Jay Barrows. And then I've also done B-to-B side sales which is where my heart is. Pretty much everything on the top of funnel side on both marketing and sales. Lucas: Yeah, you're a little pixelated.