Marketing Insider Group

SEPTEMBER 2, 2015

Third-party data, on the other hand, is sold by aggregators who collect information on consumer demographics, online behaviors and purchase history as well as other types of data from a variety of external sources. Recency issues can also arise as data ages or as it gets passed from one system to another for processing.

Personalization 100

Personalization Marketing Management SMS Mobile Marketing 100

Webbiquity

JANUARY 24, 2011

Or use /forums too see only results from discussion forums, /date to sort results by recency, or even create your own slashtags. 6 slick news aggregators you should try by iMedia Connection. Josh Rose reviews six “news aggregators (including Popurls , Netvibes and Alltop ) that…are moving beyond the simple RSS reader.

Social Media 100

Social Media Tools Buzz Media 100

LiveRamp

APRIL 15, 2019

Marketers today often gauge the quality of an identity vendor based on match rates, and accurate match rates are largely determined by whether an identity graph is deterministic or probabilistic. Even if a vendor says their graph is deterministic, that’s simply not enough to confirm its quality.

Validation 49

Validation Lead Ranking Vendors Aggregators 49