What Is Paid Media? Definition, Types, Process with Examples
Martech Advisor
JANUARY 7, 2020
Paid media is defined as the purchase of ad inventory on a media channel or publisher site to broadcast your brand message and reach your target audiences. Banner Ads. Banners, native ads, and social media ads are the top display ad types. This applies to display ads – banners, native advertising, etc. Banner Ads.
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