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Can you do top-of-funnel marketing automation without CRM?

Biznology

The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Fortunately for SMB marketers, CRM is becoming main stream. You likely depend upon CRM software to run your entire business. Marketing automation combined with CRM is a real benefit to sales organizations.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Finally, Optify has expanded into conventional marketing automation over the past 18 months and most recently added basic contact management and distribution of lead information, scores, and alerts to sales people. CRM integration is currently limited to sending data to Salesforce.com. I guess I should send them a t-shirt or something.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

With CRM and marketing automation tools, a business can easily segment and personalize every email marketing message. Now, you have captivated that audience, put them in your funnel, and given yourself an opportunity to further develop that relationship. Customer emails based on demographic data stored within your CRM.

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Beginners Guide: Marketing Automation

GreenRope

Marketing automation can be as simple as an auto-responder or a complex mix of automatic actions including triggers, emails, drip campaigns, workflows, and more. I would suggest starting with signup forms and auto-responders. Let’s use the signup form and auto-responder task as a starting point.

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Beginners Guide: Marketing Automation

GreenRope

Marketing automation can be as simple as an auto-responder or a complex mix of automatic actions including triggers, emails, drip campaigns, workflows, and more. I would suggest starting with signup forms and auto-responders. Let’s use the signup form and auto-responder task as a starting point.

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Beginners Guide: Marketing Automation

GreenRope

Marketing automation can be as simple as an auto-responder or a complex mix of automatic actions including triggers, emails, drip campaigns, workflows, and more. I would suggest starting with signup forms and auto-responders. Let’s use the signup form and auto-responder task as a starting point.

article thumbnail

Beginners Guide: Marketing Automation

GreenRope

Marketing automation can be as simple as an auto-responder or a complex mix of automatic actions including triggers, emails, drip campaigns, workflows, and more. I would suggest starting with signup forms and auto-responders. Let’s use the signup form and auto-responder task as a starting point.