Liveintent

MAY 24, 2021

…But also consider layering your media plan. Why Facebook shouldn’t be the only channel on your media plan. One of the main draws to Facebook is that it has one of the largest audiences available to advertisers. Savvy marketers know that effective advertising requires reach and frequency.

Media Plans 127

Media Plans Cost per Acquisition Planning Facebook 127

NuSpark Consulting

JUNE 8, 2013

When I am not involved with business development, speaking, and my own social media marketing, I am usually on the computer with some sort of advertising, SEO, social media, or conversion optimization tool. I use it to buy display, video, social ads, and mobile ads, amny times on a CPA basis. Online Display.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

Hubspot

APRIL 4, 2017

Contrary to what you might think, display ads and inbound marketing aren't inherently incompatible. In fact, applying inbound marketing principals to your display ad strategy can help maximize your potential reach and attract more qualified leads. The key to creating "inbound-y" display ad campaigns is proper planning and positioning.

Cost per Acquisition 75

Cost per Acquisition Top of Funnel Display CPA 75