Remove Acquisitions Remove Content Marketing Remove Psychographics Remove SWOT
article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

By creating a specific SaaS marketing plan, you’ll be able to keep a sharp focus on maintaining relationships across the customer lifecycle, instead of concentrating largely on acquisition. A robust content marketing strategy is key. What can you offer that your competitors aren’t doing already?

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

By creating a specific SaaS marketing plan, you’ll be able to keep a sharp focus on maintaining relationships across the customer lifecycle, instead of concentrating largely on acquisition. A robust content marketing strategy is key. What can you offer that your competitors aren’t doing already?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

By creating a specific SaaS marketing plan, you’ll be able to keep a sharp focus on maintaining relationships across the customer lifecycle, instead of concentrating largely on acquisition. A robust content marketing strategy is key. What can you offer that your competitors aren’t doing already?

article thumbnail

12 Best B2B Sales Strategies to Boost Your Revenue in 2023

Unbound B2B

Run a SWOT analysis on your competitors B2B marketers should keep one eye on their competitors at all times. Paid ads boosted gated content lead-generation campaigns. Doing your own marketing experiments to collect psychographic information. Nurture campaigns are popular among marketers. Strategy 4.

article thumbnail

Ecommerce Marketing Tips and Tactics for Rapid Growth

Single Grain

Psychographic Information: Understand their interests, hobbies, values, and lifestyle via surveys, interviews with existing customers, and feedback forms. Regular competitor analysis is vital for recognizing market trends, understanding the competitive landscape, and discovering new opportunities. Google Analytics).

article thumbnail

Complete Guide to B2B Marketing

Directive Agency

The purpose of this piece is to give you actionable ways to execute a B2B marketing and demand generation strategy over a six month period. Part 4: Content Marketing. While this is not an exhaustive list, with the roles outlined below, these are critical inputs that the VP of Marketing must perform for high-growth.