Valasys

FEBRUARY 21, 2020

In an era of evolution of technology in the marketing dominion, it is imperative for the marketers to assure that the human element of marketing & advertising endeavors remains intact. Marketers need to convey their brand story through multiple touchpoints including their website & B2B advertising.

Advertisements 52

Advertisements Advertising WOMM B2B Marketing 52

Valasys

FEBRUARY 28, 2020

The proliferation of technology & intermingling of the data-driven insights in the business story-telling process has made it possible for businesses to build customer loyalty with content marketing. This is called positive Word-of-Mouth-Marketing, which is arguably one of the most inexpensive ways to attract more customers.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JANUARY 21, 2020

The modern Martech age aids B2B marketing. With the help of automation, marketers can keep a track record of the entire customer journey at multiple campaign touchpoints & can keep a track record of the funnel with ease. How Martech Benefits B2B Marketing. Martech tools leverage AI & Machine Learning.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Marketing Management 59

Outbrain

AUGUST 21, 2019

5) Influencer & Micro-Influencer Marketing. Influencer Marketing is important for B2B as well as B2C companies, as it generates referrals and positive word-of-mouth interactions that are imperative to online engagement. 6) Account-Based Marketing. 7) Search Marketing. 17) Offline Events.

Paid Content 29

Paid Content Lead Generation Tactics Lead Scoring 29

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Circle Studio

OCTOBER 12, 2017

Account-Based Marketing (ABM) – A B2B marketing strategy focused on fewer, specific targets, as opposed to marketing to the masses. It coordinates personalized marketing and sales efforts targeted at specific, named accounts. Learn More About Account-Based Marketing.

Paid Content 60

Paid Content Top of Funnel Advertising Agencies Demand Generation Agencies 60

Valasys

MAY 29, 2020

This helps in building customer loyalty, customer acquisition, and retention and spreading positive word-of-mouth for bringing in more customers. 2 Automating Processes and Optimum utilization of the Marketing Resources. on their journey to becoming a customer.”

Marketing Automation Services 69

Marketing Automation Services Enterprise Management Marketing Budget Work Management 69