Remove Account Based Marketing Remove Gartner Remove Lead Generation Remove ROMI
article thumbnail

How to Optimize the Cost of B2B Marketing

Valasys

A new study from marketing research firm Gartner revealed that despite the proliferation of digitization, 77% of B2B buyers still are under an impression that making a purchase is time-consuming & even painful. This will open up more ideas and doors for creativity and new practices”. To Sum All.

Cost 40
article thumbnail

Benefits of Content Personalization for B2B Marketers

Valasys

Furthermore, Gartner’s research shows that spending on ad & marketing technology is at the highest, amounting to a stunning 29% of the total marketing budget, thus, making it the single largest area of investment. Ways Content Personalization Benefits B2B Marketers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Ultimate List of B2B Marketing Software for Ambitious Brands

Valasys

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). Gartner peer insights voted the platform as to the best CRM lead management software of 2018.

article thumbnail

8 Reasons to Attend “CMO & Future of Marketing Middle East”: A Marketing Summit Sponsored by Valasys Media

Valasys

It will provide marketers with an opportunity to meet the best people in the industry & build-on their wealth of knowledge. Decipher the Power of Artificial Intelligence (AI) : Artificial Intelligence (AI) & machine learning (ML)-based algorithms have revolutionized every aspect of B2B marketing & sales.

article thumbnail

How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

The modern B2B world businesses are witnessing transcendence – by raising their digitization games to showcase their products or services & by enhancing their web presence leveraging integrated approaches to build full-proof multichannel strategies for their marketing endeavors.