Zoominfo

JULY 14, 2023

Account lift: Reviewing traffic from a company before and after ads are served can show how engaged that company is with your campaigns. Analyze the performance of your campaigns from previous quarters. Email marketing is also a source of key engagement metrics, such as clicks, conversion, bounce rate, open rate, and unsubscribe rate.

Paid Content 130

Paid Content Planning Marketing Report Marketing Budget 130

Single Grain

AUGUST 3, 2023

The average small business spends 35%-40% of its entire budget on various marketing activities, and programmatic advertising will ensure that SMBs don’t overspend on their ad campaigns. of ad spend goes toward programmatic ads , this proves that programmatic advertising will make the most of your investments, improving your ROAS.

Display 52

Display Advertisements Advertising Trends 52

Single Grain

DECEMBER 6, 2019

According to Techgrabyte : “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.”.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145