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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

MediaNext 2012. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Data shows about 40 percent of b-to-b brands aren’t using social marketing. 11/27/2012 -15:36 PM. B-to-B Print Advertising Drops in July.

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Understanding the New Roles in Marketing

Hubspot

On a related -- but arguably more serious -- note, according to the 2012 CMO Survey by the American Marketing Association and Duke University, Marketing appears to be one of the early rebounders in the initial economic recovery. Media Relations: Less Pitch, More Support. "Ch-ch-ch-ch-changes." Lead Nurturing Specialist.