2011 - B2B Marketing Zone

[UPDATE] 7 Customer Loyalty Programs That Actually Add Value

Hubspot

JUNE 26, 2019

According to the 2015 Colloquy Customer Loyalty Census , American households hold memberships in an average of 29 loyalty programs, but are active (meaning earn or redeem at least one per year) in only 12 of them. Did you know it costs a business about 5-10X more to acquire a new customer than it does to sell to an existing one?

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7 Customer Loyalty Programs That Actually Add Value

Hubspot

APRIL 3, 2012

According to the 2011 Colloquy Customer Loyalty Census , of the $48 billion worth of perceived value in reward points and miles distributed by American businesses annually, one-third goes unredeemed by consumers. According to Inc. , So, what are you doing to keep your customers coming back to your business? But is it working?

Loyalty

Loyalty Lead Ranking Lead Scoring eCommerce

B2B Marketing Zone

[UPDATE] 7 Customer Loyalty Programs That Actually Add Value

7 Customer Loyalty Programs That Actually Add Value

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