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Best of 2009 (So Far): Social Media Marketing, Part 4

WebMarketCentral

The set up takes some time, but the end result is a powerful monitoring tool without the cost of a paid social media monitoring application. This tutorial is clear and generously illustrated with screenshots. Is Your Online Marketing Strategy All Tweet and No Meat?

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Best of 2009: Social Media Marketing, Part 1

Webbiquity

The set up takes some time, but the end result is a powerful monitoring tool without the cost of a paid social media monitoring application. 8 Excellent Tools to Extract Insights from Twitter Streams by Social Media Today. Another noteworthy post from SMT is Social Media ROI – a financially sound method. by HubSpot.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

To me it involves things like time, money, utilization rates, and (most importantly) contact generation. So, in terms of things like time/ contact , money/ contact , and "times used" (how many times we can put one piece of information out to the market), blogging and related social media is, by far, the most efficient activity.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. SENIOR CONTENT STRATEGIST at Leo Burn. Thanks for highlighting it.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But, I absorbed many smaller lessons that will help guide my thinking about the conference, technology, and social business in the coming months. There is More Than One SXSW As the conference continues to grow (interactive registrations up 40% over 2009, to more than 15,000 total), attendee segmentation follows apace.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

With regards to the debate on Twitter vs. Facebook influence – or the influence potential of social networks altogether, I think the influence opportunity is there, but correct execution, and the ability to accept its indirect relationship to sales growth, is critical for realizing it. Social networks are for exposure.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social media adoption is happening at an extraordinary rate, and I believe every company will have some sort of social media presence within the next 24 months. This is an adoption rate far steeper than it was for websites. The Tortoise Rules But, social media speed is illusory and misleading.