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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

2008 FOLIO Award Winners. Although many departments may contribute to social media, respondents say that social networking platforms are most often managed by a public relations department (26 percent), followed by a variety of departments (23 percent) or a website team (11 percent). Advertising and Public Relations.

B to B 40
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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Chicago-based technology marketer Elyse DeVries most recently worked as Marketing Manager, Demand Generation at The SAVO Group, and prior to that did stints as Marketing Manager, Social Media at Alterian (owner of the former Techrigy SM2 social media monitoring product) and Marketing Specialist, ERP USA at Comarch. Elyse DeVries.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Chicago-based technology marketer Elyse DeVries most recently worked as Marketing Manager, Demand Generation at The SAVO Group, and prior to that did stints as Marketing Manager, Social Media at Alterian (owner of the former Techrigy SM2 social media monitoring product) and Marketing Specialist, ERP USA at Comarch. Elyse DeVries.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Websites and emails have to work harder and be more strategic about who they're targeting. . 30 Women Shaping B2B Tech Marketing. . Sonja Jacob.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Websites and emails have to work harder and be more strategic about who they’re targeting. 30 Women Shaping B2B Tech Marketing. Sonja Jacob.

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

ReadyContacts is a provider of role-based contact lists for targeted demand generation campaigns. Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter.

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16 marketing automation platforms your organization should consider

Martech

Target customers. SMS campaigns reach customers quickly with personalized, targeted messages. Target customers. Acquia targets mid-market and enterprise businesses, and several of its most notable marketing automation customers are Shake Shack, Lids, ParkNow and Applause. Target customers. Target customers.