Marketing Insider Group

OCTOBER 6, 2015

The research found that there are four key things that the most effective content marketers are doing differently compared to their peers: They understand what successful content marketing looks like. Only 44% of B2B marketers responded that their organizations are clear on what content marketing effectiveness or success looks like.

Allocation 100

Allocation Research B2B Marketing Effectiveness 100

Webbiquity

MARCH 20, 2018

Here are a dozen stats that show the value of blogging and provide guidance for achieving real results. Here are a dozen stats that show the value of blogging and provide guidance for achieving real results. Seven Stats About the Benefits of Business Blogging. Business blogging is now commonplace. million bloggers in the U.S.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

Marketing Insider Group

JUNE 30, 2020

Some other interesting stats from the report: Search engine marketing (SEM) remains the top paid advertising method B2B marketers use to distribute and promote content, and is voted the most effective promotion tactic. As a business, you’re always looking for ways to sell your products or services. Let’s see how.

Work Management 362

Work Management B2B Marketing Marketing Management Content Marketing 362

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150