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How Should I Prioritize the Marketing Budget for My Small Business?

BenchmarkONE

The less that you have to work with, the more cognizant you’re forced to be about only spending your money where it’s really going to count. To really stretch your SMB marketing budget as far as it can go though, you need to go in with a plan. Capturing more leads online: Lead generation software.

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How Demand Generation is Limiting Your Business Growth

ActiveDEMAND

While there are many factors that limit business growth, demand generation issues are one of the most common bottlenecks small and medium businesses face. Many businesses focus on generating large volumes of traffic. What are Some of the Most Common Demand Generation Issues? How to Address These Demand Generation Issues.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Q: You work at a company that supplies electronics assembly equipment. Many people see blogging as an activity that takes precious time away from their "important" work. Q: What advice would you give to a company that needs to increase online lead generation, but doesnt think blogging is right for its industry?

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. 62% of respondents said they post updates related to their work life, activities or interests, with 12% doing so on a daily basis.