Martech

MARCH 30, 2022

But it’s a flawed and unreliable metric, especially now that Apple’s Mail Privacy Protection feature masks a campaign’s true open rate. That’s why tests should run as long as possible (for automations) and reach a statistically significant sample size (for campaigns). Read next: Is A/B testing dead?

Multivariate analysis 104

Multivariate analysis Landing Pages Click Rate Ideal Customer Profiles 104

Convert

APRIL 12, 2022

In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience. Mail Privacy Protection (MPP) has made sure of that. A/B Testing vs. Multivariate Testing. Sample and Population. 40% of your revenue comes from loyal customers.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

APRIL 12, 2022

In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience. Mail Privacy Protection (MPP) has made sure of that. A/B Testing vs. Multivariate Testing. Sample and Population. 40% of your revenue comes from loyal customers.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52