article thumbnail

B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

Here are some direct mail content ideas: personal letters, dimensional mailers, books, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories, article reprints and third-party articles. What can you send via email? What can you send via email? How can you leverage events?

article thumbnail

Content Marketing Tips for Lead Nurturing

markempa

Direct mail examples: personal letters, dimensional mailers, books, post cards, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories and third-party articles. Newsletters — Print or email, or both, with articles that address customer challenges. What can you send via email?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Write a Strategic Marketing Plan

WebMarketCentral

That ought to get you started!

article thumbnail

How to Define the 11 Content Levels of Your Brand Experience

ClearVoice

Oh, wikis are a pain. I left out wireframes just so wikis could be last.). They can range from newsletters and recurring columns, like our monthly Content Radars on Marketing Studies by Chad Buleen, to full-on entertainment franchises, like Harry Potter or the Marvel Universe. They deserve to be last.

article thumbnail

6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)

Hubspot

Newsletters. Microsites. We also heavily use our wiki by Atlassian under our "Marketing Inspiration" page. Images and infographics. Utility content (e.g. Marketing Grader and 160 Free Business-Themed Stock Photos ). Case Studies. Comics and stories. Presentations. Digital magazines. 3 Tips to Create a Variety of Content.

article thumbnail

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Newsletters. Most newsletters work well through email, though now printed newsletters may be a way to stand out from the crowd, since only.5% 5% of bloggers include printed newsletters in their content strategy. Microsites. Get our Definitive email newsletter. Websites and Web Pages.

article thumbnail

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Newsletters. Most newsletters work well through email, though now printed newsletters may be a way to stand out from the crowd, since only.5% 5% of bloggers include printed newsletters in their content strategy. Microsites. Get our Definitive email newsletter. Websites and Web Pages.