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Day Software Acquisition Adds Some Marketing Features to Adobe, But Gaps Remain

Customer Experience Matrix

But Day fills out its line by adding enterprise-class content management, digital asset management and social (blog, Wiki, etc.) In particular, it’s also one of the main benefits offered by the landing page, Web form and microsite features of marketing automation systems. publishing. Back in February, Day released its 5.3

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Let’s Get Social! 5 Ways to Build Your Employee Social Media Culture

Adobe Experience Cloud Blog

Make it easily available to all staff through your company Wiki, HR sites, or even develop your own social media microsite. Don’t assume that your employees will know how to participate, so that is why a comprehensive guide will do wonders. 3) Show them the WIIFM.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. Be sure to give your audience a way to subscribe to get updates either via RSS or via email. What can you do via the phone?

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Viral Marketing for B2B Lead Generation, Part 1: Viral Media

WebMarketCentral

At the game microsite , visitors could choose the type of desk they want to see destroyed, then press a large red “destruct” button to watch the desk get crushed. Microsites are a third highly-rated viral tool. DMNews referred to microsites as "the next big thing in B2B" in this helpful article.

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Demand Generation Best Practices: Thought Leadership with The LeadSloth

Adobe Experience Cloud Blog

Are they practicing what they preach, and do they share their knowledge about demand generation via a blog, wiki or help-system? They help capturing more leads on the website with effective landing pages or microsites. In my opinion, the first step is to look at the vendor's marketing expertise.

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Content Marketing Tips for Lead Nurturing

markempa

Online examples include: blog posts, podcasts, videocasts, videos, webinars, e-books, personalized microsites, wikis and other multimedia. Event examples: trade shows, live seminars, webinars, webcasts, executive briefings, workshops, conferences, road shows, speaking engagements and on-demand events. What can you do online?

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How to Write a Strategic Marketing Plan

WebMarketCentral

That ought to get you started!