FunnelEnvy

MARCH 22, 2020

It’s a paradigm shift in how you think about marketing automation and I encourage you to read our recent article to find out more. If on the other hand you’re still using a web-based testing tool like Optimizely or Adobe Target to run your onsite campaigns then read on, as this guide is primarily for you.

Marketo 52

Marketo VALS Campaigns Marketing Analytics Tools 52

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Bullet-proof business cases need to be made for any money to change hands.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean Powers Diagnostic Assessment Tool: the Sag.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

Brandpoint

DECEMBER 5, 2018

Thanks to the internet, there are so many places to turn when it’s time to conduct research for your blog, especially if you’re in an industry that a LOT of people like to write about (*cough* content marketing *cough*). You start researching marketing automation and before you know it, WHAM!

VALS 107

VALS Barriers Skype Wikipedia 107