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Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

To build brand loyalty and trust, it’s essential to weave your brand’s identity into every facet of your online and offline presence, including branding for your events. Provide complete access to your event, whether online or offline, by making your technologies compatible with assistive tech. Weave Your Brand into Your Event.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Although word of mouth marketing is a form of advertising, keep in mind that WOM doesn’t represent an ad or ads. Blog posts , press mentions and earned media. Earn long-term brand loyalty. Encouraging conversations among your audience is central to building customer relationships and, in turn, brand loyalty.

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Everything You Need to Know About Brand Management

Hubspot

Brand management is the process of managing your brand reputation and improving your audience’s perception of your brand in a way that builds brand awareness, equity, and loyalty. We’ve discussed in other blog posts how important word-of-mouth (WOM) marketing is in retaining and attracting new customers. Build customer loyalty.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Regularly determining your company’s NPS allows you to identify ways to improve your products and services so you can increase the loyalty of your customers. It means you've pressed the rotating arrow icon to retweet a post, and then added a comment in the text box provided. 95) Word-of-Mouth (WOM). 64) News Feed. 96) Workflow.