Strategic-IC

FEBRUARY 6, 2023

Informed by your Ideal Customer Profile, guided by your first- and third-party data, they’re the hub from which to roll out creative strategies and messaging tactics. Every experience is P2P Contrary to popular belief, B2B doesn’t have to be boring. It’s no longer B2B or B2C; it’s P2P: People-to-People marketing.

Account Based Marketing 62

Account Based Marketing ABM P2P Ideal Customer Profiles 62

KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Optimize Your Social Profiles. We often find profiles only partially filled out or unrepresentative of the company.

Social Media 96

Social Media Media B2B Tips 96

Directive Agency

JUNE 18, 2019

Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. And I found in Canada things kind of lag behind in terms of understanding and people really seeing the opportunity in things or being willing to invest in it. Sharing Content on LinkedIn.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. And I found in Canada things kind of lag behind in terms of understanding and people really seeing the opportunity in things or being willing to invest in it. Sharing Content on LinkedIn.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40