Remove persona signature vendor
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How to Audit and Beef Up Your Lead Gen Strategy Using Content

SmartBug Media

Keep reading for tips and guidance on creating, assessing, and improving your strategy for lead generation marketing. Step 1: Make Sure Your Personas Are Your Top Priority. Your personas are not trophies sitting on a shelf to be admired. Consider a Persona Refresh. Stay Tuned In to Your Target Audience.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Segment these campaigns based on each persona of yours and speak to their unique needs. Be usefully original - add some unique research into your content and develop a consistent style signature so you truly stand apart. Protip: This is how you find the most qualified leads, the fastest way possible. Back to top. Nigel Temple.