Remove Inbound Marketing Remove Keywords Remove PPC Remove Wiki
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B2B SEO:  Topic Clusters, Not Keywords

Envy

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). For the next post, they’d choose a different keyword. For the next post, they’d choose a different keyword. The result?

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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The Content Creator's Master List of Commonly Troublesome Words

Hubspot

inbound marketing: Lowercase. internet marketing: Lowercase. keyword, key word (n.): Examples: An SEO specialist can help you determine the best keywords to use on your web page. pay-per-click: Hyphenated (abbreviation: PPC). PPC: Abbreviation for pay-per-click. wiki: Lowercase. Plural: wikis.

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17 Brilliant Sources of Content Hiding Right Under Your Nose

Hubspot

But if you're a multi-tasking marketer -- creating email campaigns, building landing pages, managing a staff, tweaking your PPC budget, designing calls-to-action -- content creation has likely been elevated from a royal pain to a practical impossibility. 17 Sources of Quick Marketing Content That Are Right Under Your Nose.