Simplifying your martech stack: From pipeline efficiency to brand affinity
Martech
MARCH 11, 2024
Martech has exploded in recent years, with over 11,000 solutions available to help marketers automate and optimize operations. However, much of this martech stack is designed to convert prospects into leads and track them through the marketing funnel. We might have a decent operation for the 5% of in-market prospects.
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